Working with the Marketing Team at the University of Michigan Credit Union, we created a Fall Rush campaign. Every year UMCU reaches out to new and current students to open accounts. The campaign was placed on many contexts: billboards, University of Michigan student email list, mailers, as well as bus graphics.
These branded infographics were posted different social media contexts to promote healthy financial wellness and tips for current and future members.
Copy: Haley Burrill | Art Direction: Marian Voth